We don’t just administer benefits—we change people’s lives.
Stephen D. Neeleman, MD
Founder | Vice Chair
Our company
Since our founding in 2002, HealthEquity has remained laser-focused on our mission to save and improve lives by empowering healthcare consumers.
By 2030, we plan to make HSAs more common than 401(k)s.
Who we serve
Million+
Members
Easy-to-use benefits give members the tools and resources they need to spend smarter, save more and invest in their healthcare.
,000+
Organizations
Our Total Solution delivers a powerful lineup of integrated benefits, helping employers offer a better experience at much lower cost.
,000+
Registered benefits advisors
Customized solutions and original thought leadership let benefits advisors strengthen relationships while offering a unique benefits package.
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Network Partners
Powerful integrations with health plans, retirement providers, and TPAs simplify claims processing and enable clients to offer a more rewarding member experience.
The journey toward remarkable
Ongoing enhancements to the client and member experience continue to simplify benefits for millions.
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1996
Founder Steve Neeleman sets out to connect health and wealth for Americans struggling to manage healthcare costs. HIPAA passes, paving the way for widespread medical savings accounts.
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2002
Steve assembles a start-up team in Draper, UT.
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2003
HealthEquity onboards its first client and first health plan partner. President George W. Bush signs the Medicare Modernization Act (MMA), creating the Health Savings Account.
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2004
The first HealthEquity HSA solution hits the market with our health plan partner.
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2006
Treasury grants HealthEquity a Non-Bank Trustee license, enabling us to take custody of HSA assets.
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2009
CEO Jon Kessler takes the helm.
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2010
HealthEquity completes its first acquisition—a company called First HSA™.
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2011
Two more acquisitions help HealthEquity finish the year with $415M in HSA assets.
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2012
HealthEquity celebrates its 10-year anniversary by reaching $1 billion in managed HSA assets.
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2013
15 new health plan partners join the HealthEquity ecosystem. Managed HSA assets grow to $1.6 billion.
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2014
HealthEquity IPO. Trading begins on the NASDAQ.
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2015
Utah Business recognizes HealthEquity as one of Utah’s fastest growing companies and best workplaces. HealthEquity joins the NASDAQ Financial 100 Index and S&P SmallCap 600 Index.
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2016
New headquarters open in Draper, UT to accommodate our rapidly expanding team.
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2017
HealthEquity introduces 401(k) integrations to its product lineup.
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2019
HealthEquity acquires WageWorks in a bid to bring a Total Solution of integrated benefits to more employers in more markets.
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2020
The Health Savings Score™ officially launches, delivering a first-of-its-kind analytics tool to help organizations maximize HSA utilization. Member Services call center moves fully to the United States.
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The power of health savings
We’re passionate about our mission.
Our mission is to save and improve lives by empowering healthcare consumers.
HSA is in our DNA
HealthEquity is HSA first and always. We’re a non-bank HSA custodian. That means we have the independence to focus exclusively on delivering the best possible HSA experience.
5.5 million+
HSA members
$11 billion+
Assets under custody
24/7
Onshore member services
One partner. Total solution.
In 2019 HealthEquity acquired WageWorks to bring the best possible benefits experience to more employers in more markets. The acquisition further strengthens our dominant market position and enables us to deliver a legendary lineup of integrated benefits solutions.
See our solutions for EmployersRead more on our merger
Purple passion
Purple isn't just our brand color. It's a way of life. It's the remarkable service we're known for. It's the magic we scale to millions of members nationwide. Combining our values, culture, and passion, it drives everything we do.
Work with us and you'll discover a remarkable experience brought to you by remarkable people.
Purple with purpose
Our differences strengthen our purpose, empowering us to make a concrete impact on the communities and people we serve. In 2015, we launched Purple with Purpose to support organizations that align with our mission to connect health and wealth.
- Disaster relief
- Medical research
- Community wellness
- Advocacy for consumer-driven healthcare
- Financial literacy
Be part of something remarkable
Leadership
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Jon Kessler
President / CEO
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Stephen D. Neeleman, MD
Founder / Vice Chair
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James Lucania
EVP / CFO
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Del Ladd
EVP / GC and Secretary
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Eli Rosner
EVP / CTO
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Cheryl King
EVP / CPO
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Tia Padia
EVP / CMO
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Michael Fiore
EVP / CCO
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Brad Bennion
EVP Corporate Development & Strategy
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Steve Lindsay
EVP Sales and Relationship Management
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Kamesh Tumsi
SVP Head of Product
Jon Kessler
President / CEO
"Once you really understand how an HSA plan works, you will never go back to conventional health insurance."
Jon Kessler has served as our President and Chief Executive Officer since 2014 and as a director since 2009. He also served as our Executive Chairman from 2009 to 2014. During Jon’s tenure, revenue has grown from a few million to over $750M annually, HSA assets have grown from under $100M to nearly $20B, and HealthEquity has become the nation’s largest independent custodian of HSAs.
Prior to joining HealthEquity, Jon founded WageWorks, Inc., (“WageWorks”) a provider of tax-advantaged Consumer Directed Benefit (CDB) account administration. During his tenure as Chairman and CEO from 2000 through 2007, WageWorks was named to the Inc. 500 list of US private growth companies for three consecutive years. HealthEquity acquired WageWorks in 2019.
Jon was also previously a senior economist in Washington, DC, specializing in employee benefits and environmental taxation during the Clinton and Bush (Sr.) administrations, and a benefits taxation specialist at Arthur Andersen, LLP.
"Once you really understand how an HSA plan works, you will never go back to conventional health insurance. I am proud to say that nobody supports families making the jump to HSAs like HealthEquity. Whether it’s reviewing hospital bills for errors, using claims-level analysis to find specific ways to spend less, or creating a plan to build health savings for the long term, our specialists walk you through it, anytime, twenty-four hours a day, seven days a week."
Jon holds a master’s degree in Public Policy from Harvard’s John F. Kennedy School of Government and a bachelor’s degree from George Washington University in Washington, DC. He holds a US patent for inventions covering methods for electronically adjudicating pre-tax healthcare and other expense transactions.
Jon currently serves as Trustee and Executive Committee Member of the Employee Benefit Research Institute, a Washington, DC-based think tank created by Congress to conduct non-partisan economic research and analysis on our nation’s unique voluntary employee benefits system. Formerly, Jon was a member of the Board of Directors for the Geneva-based International Baccalaureate Organization, which provides a curriculum based on values of global citizenship used in over 6,000 schools on six continents. Jon is also past Board President of the German American International School in Menlo Park, California.
Stephen D. Neeleman, MD
Founder / Vice Chair
"HSAs are key to our mission and they are quickly changing the way the people purchase, consume, and provide health care."
Dr. Stephen Neeleman is the founder and vice chairman of HealthEquity. Steve founded HealthEquity in 2002, with the vision to repair the fractured relationship between patients and their physicians and to help more people obtain quality health insurance by re-introducing consumerism to health care. Steve is the co-author of The Complete HSA Guidebook—How to Make Health Savings Accounts Work for You.
In addition to his duties as founder and vice chairman of HealthEquity, Steve was also a practicing general and trauma surgeon for Intermountain Healthcare at American Fork Hospital and Utah Valley Regional Medical Center until 2015. As a board-certified physician, Steve brings his passion and firsthand knowledge from the practice of medicine to his leadership role at HealthEquity.
Steve was appointed by Utah's Governor, Gary Herbert, to serve as a board member of HIP Utah, Utah's high-risk insurance pool. He also serves on the Council for Affordable Health Insurance HSA Working Group, and on America's Health Insurance Plans' HSA Leadership Council.
Prior to his medical training, Steve worked as the general airport manager for Morris Air (later acquired by Southwest Airlines), based in Salt Lake City, Utah. Steve helped combine efficiency, technology, and excellent customer service to succeed in a rocky industry. This innovative business model allowed Morris Air to rise above financially struggling competitors. Steve's goal is to use this model to help save another struggling industry—health care.
Steve completed his undergraduate degree and played football at Utah State University. He attended medical school at the University of Utah and completed his surgical training at the University of Arizona. Steve also served as an assistant professor of surgery at the University of Arizona.
"HealthEquity's mission is to save health care by helping people better save and spend their health care dollars. HSAs are key to our mission and they are quickly changing the way the people purchase, consume, and provide health care. HealthEquity's remarkable team members help individuals, families, and businesses understand and reap the triple-tax advantaged benefits that come with HSAs. I love being part of this team!"
James Lucania
EVP / CFO
As the Executive Vice President and Chief Financial Officer of HealthEquity, James Lucania plays a pivotal role in guiding the financial strategy of our organization. With a career spanning over two decades in finance leadership and a proven track record of value creation as a technology and growth-oriented CFO, Jim brings a wealth of experience and expertise to our team.
James most recently served as the CFO at Ascensus. Prior to this role, James served as CFO of Checkpoint Systems. With James’ financial stewardship, HealthEquity looks forward to continued growth as the industry leader in benefits administration.
James has a BS in Economics from the Wharton School and a BA in Music from the School of Arts and Sciences, both at the University of Pennsylvania, and an MBA from the UCLA Anderson School of Management.
Del Ladd
EVP/GC and Secretary
Del Ladd serves as the executive vice president, general counsel and secretary of HealthEquity, Inc. and leads our Legal Department. He has substantial experience in corporate governance, securities and mergers and acquisitions. Prior to joining HealthEquity in 2016, Del worked in New York for Willkie Farr & Gallagher LLP. He is a graduate of the University of Colorado and St. John's School of Law, where he graduated cum laude.
Eli Rosner
EVP / CTO
With more than 25 years of business and technology leadership experience, Eli leads the Technology organization with a focus on security, unification, and simplification to create a better customer experience for more than 14 million members. Eli is responsible for all aspects of the HealthEquity technology strategy and driving innovation. Eli’s teams are dedicated to delivering modern and mature technology solutions to scale and digitally transform our business through AI, cloud, open APIs and open development platforms.
Prior to joining HealthEquity in 2022, Eli was Chief Product and Technology Officer at Finistra, one of the largest global providers of software to the financial services industry. There he was responsible for Product strategy, product management, platform strategy and architecture, to solutions development and data center operations. Immediately prior to Finistra, Eli served as CTO and Head of Product Management, driving the transformation from a hardware and services company to a global leader in platform, data and solutions for financial services, retail, and hospitality.
Eli received a B.A. and B.S. from Technion – Israel Institute of Technology.
Tia Padia
EVP/CMO
Tia leads the Marketing and Communication department in our efforts to increase public awareness, adoption, and utilization of consumer driven benefits. She’s passionate about helping individuals achieve greater financial freedom by regaining control of their health and wealth. Tia’s team is responsible for new account growth, retention, and member engagement.
Tia has 20+ years of diverse financial services experience—most recently serving as the Head of Workplace Marketing at Edelman Financial Engines. Along with a proven track record of business growth, Tia has extensive experience partnering with employers to create compelling employee education and engagement programs.
Tia has a BBA in Accounting and Finance from Midwestern State University and an MBA from Texas Woman’s University.
Michael Fiore
EVP/CCO
As Chief Commercial Officer, Michael Fiore leads the commercial areas of our HealthEquity business—Sales, Marketing and Support. Michael is a seasoned leader with over 25 years of experience specializing in revenue growth, strategic planning, and the implementation of new products and services across various sectors, with a primary focus on data and technology.
Throughout his career, Michael has demonstrated a knack for expanding established products, acquiring and integrating companies, managing relationships with some of the world's largest financial institutions and technology companies and revitalizing business lines. With extensive experience as a change agent, Michael excels in identifying and executing opportunities to improve business performance and accelerate growth.
Prior to HealthEquity, Michael played several pivotal roles at Mastercard, most recently as the EVP of Business Integration & Expansion. In this role, Michael was responsible for driving the long-term growth strategy and success of Mastercard's Data & Services business and was a member of Mastercard’s Management Committee. With a track record of leadership across various roles within Mastercard, he brings a wealth of expertise to his new role at HealthEquity. Michael holds a bachelor's degree from Manhattanville College in economics with concentrations in mathematics and sociology.
Brad Bennion
EVP Corporate Development & Strategy
Brad Bennion serves as the EVP Corporate Development & Strategy. He leads HealthEquity's strategic planning process by improving core organization capabilities as well as identifying new markets and channels.
Brad has been instrumental in the development of the HealthEquity proprietary account administration platform and has directly implemented many of the company's largest partners and clients. Drawing upon his years of experience in both implementation and account management, Brad is leading the company's corporate development, strategy and decision support functions. He is passionate about using data analytics to help the company make incrementally better decisions every day.
Prior to joining HealthEquity, Brad worked for Ingenix as a senior business analyst. He holds an MBA and a Bachelor of Science in finance from Brigham Young University.
Steve Lindsay
EVP Sales and Relationship Management
Steve leads the Sales and Relationship Management team to connect health and wealth in ways that create measurable value to our clients and partners. Together with the Sales and Relationship Management team, Steve cultivates new business, strengthens existing relationships, and ensures our clients and partners get a purple service experience.
As the first non-founding executive hired at HealthEquity, Steve has been with the company since 2006. Steve has led the people function, member services, operations, channel sales and now sales and relationship management. His deep experience continues to pay dividends for the organization. During Steve’s tenure with the company, HealthEquity’s network partnerships grew from 10 to 175+, an expansion that includes health plans, record keepers, benefits administrators, brokers and consultants. Steve also contributed to the WageWorks integration success by championing our cross-sell Total Solution strategy.
Prior to joining HealthEquity, Steve led people functions within FranklinCovey and UnitedHealth Group for 14 years. Steve volunteers at organizations like Dahlia's Hope and The Road Home that give hope and strengthens individuals and families to become self-reliant despite significant obstacles.
Kamesh Tumsi
SVP of Product
Kamesh Tumsi is the Senior Vice President and Head of Product at HealthEquity, leading our efforts to create products that connect health and wealth for our members and make benefit administration easy for our clients, partners and brokers. Kamesh is passionate about creating innovations and useful consumer experiences that lie at the intersection of consumer tech, fintech and healthcare.
Prior to joining HealthEquity, Kamesh served in various leadership roles at Marqeta, Fiserv, Turner, Microsoft and a few other organizations. Kamesh has a background in engineering and has a diverse experience leading product management, strategy and user experience for several consumer tech and fintech products. Kamesh has 11 patents across different technology and product areas. Kamesh received his master’s degree in computer science from the University of Minnesota and an MBA from UC Berkeley.
Outside of work, Kamesh enjoys watching cricket and spending time outdoors—biking, hiking, and running. Having traveled to over 20 countries, he loves exploring more of the world with his wife and two daughters.
Cheryl King
EVP/CPO
Cheryl King is the Executive Vice President and Chief People Officer who leads our People Team strategy and teammate experience. As the top people person, Cheryl oversees our employer brand, while creating an environment that nurtures remarkable team member experiences to fuel personal, professional and company growth.
Cheryl has more than 20 years of people team experience in delivering innovative people strategy, managing teams in high-performance cultures, and developing the best and brightest talent. Cheryl most recently served as Chief People Officer at Paylocity. Prior to this role, Cheryl served as CHRO at Echo Global Logistics. Cheryl helped these organizations strengthen their talent and career development while achieving employer brand honors in areas that included top workplace, diversity and inclusion and culture.
Cheryl has a BA in Psychology from the University of Toledo.
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